PowerPoint Presentation Skills Tips for Effective Presenting

How often have you switched off (even for a few seconds) when attending yet another PowerPoint Presentation at work?
Our experience is that this probably happens more than 9 times out of 10.
So that’s about 90% of PowerPoint presentations where the lack of PowerPoint presentation skills actually undermines the very presentations PowerPoint is supposed to enhance.
So why do people continue down this road to presentation anesthesia?  And can we divert at least some of them to a more enlightened, creative approach?
Here are seven PowerPoint presentation skills tips to help you on your way.

1. Do you really need to use PowerPoint?

If its not absolutely necessary to use PowerPoint in your presentation then …
STOP USING IT!
Next time you’ve a short presentation or talk to deliver, rather than immediately starting up PowerPoint to get the slides ready and using it again when you are delivering your presentation, think about what you want to say and how you might do that without using PowerPoint at all.
Check out our article on how to prepare a presentation to get some good tips on creating and structuring a presentation.  Then have a look at Tip 2 to see how to avoid using PowerPoint to prompt you.

2. Stop using PowerPoint as your prompt!

Once you know what you want to say, try and condense the words into a series of key phrases (prompts) that you can then refer to as you start to deliver the presentation.
Then put your prompts for the talk onto record cards (white sheets of cardboard roughly 6″ by 4″). Just like the photo on the right.
We use them all the time when training people in presentation skills.
By using these “prompt cards” instead of the PowerPoint you can eliminate one of the biggest problems with PowerPoint use today:-
Where the slides are there mostly as prompts for the presenter!

3. Ruthlessly reduce the number of PowerPoint slides

If you absolutely have to use PowerPoint during the presentation then use it as sparingly as possible.
Be ruthless in removing the unnecessary slides.
Use prompt cards for your prompts so remove any slides that might just be for your benefit.
Then review the set of slides AGAIN against your presentation and remove any more slides that you possibly can.
Be ruthless!

4. Use images in the PowerPoint slides whenever possible

Hopefully by now you’ll not be using PowerPoint slides as your prompts – so much of the text heavy bullet points will have disappeared.
But remember that ideally PowerPoint is a VISUAL aid that’s there to enhance your presentation – to help you get your message across and achieve your objectives.
Real visuals (ie Pictures) can help create feelings in the audience, can help make a complex process easier to understand etc.
So think carefully about opportunities you might have in your presentation to use pictures, graphs etc to compliment what you are saying and to help you get your message across.

5. Use headline summaries only for text slides in PowerPoint

If you must include some text in the presentation then pull out only the headline or summary information.
Keep to a maximum of 3 lines of headline text (summaries) on a slide and one slide title.  And make sure that each headline uses large fonts.  Aim to keep to 4 or 5 words maximum per heradline.
Try and include an image on the page as well to compliment the text.  But don’t use the clip art that comes shipped with PowerPoint.  Try a resource such as www.istockphoto.com or similar for photos.

6. Dont just use PowerPoint slides as your handounts

If you have to provide a set of handouts for your audience after the presentation then do so.
But it doesn’t need to be just copies of your PowerPoint slides.
Don’t constrain your presentation slides (if you’re using some) by having to include all the facts and figures that you might need to get across in your slides.
Keep the detail for the handouts and only have summary headline text on the slides.

7. Use hidden PowerPoint slides for the Q&A session

If you are likely to have questions either during or after the presentation then as part of your preparation you’ll probably spend some time brainstorming the likely questions and deciding how best to answer them.
So if you’ve the time, and only where appropriate, include one or more “hidden” slides that will help you answer some of the most difficult questions that you might get asked.
For example if you are talking about a process or a strategy in your presentation and have only covered things at a high level in your slides, then it might be useful to include a more detailed diagram of the contentious part of the process (for example) on a hidden slide that you can refer to ONLY if needed.

In summary

If you can then dont use PowerPoint at all.
If you have to use PowerPoint, then use it for the audience’s benefit and use it as sparingly as possible.
And remember it is supposed to be a VISUAL aid so use it for visual images and not just bullet points!

Structuring effective presentations

Use metaphors

Metaphors and analogies are vital to communication. 'It's like climbing a greasy pole', for example, conveys far more than just literal meaning. It conveys image and feeling and enables others to empathise through similar experiences of their own. And remember the light bulbs - if they're not lighting up try a different metaphor.

Examples

Giving an example always helps your listeners to see more clearly what you mean. It's quicker and more colourful.

The point

Stick to the point using three or four basic ideas. For any detail that you cannot communicate in 20 minutes, try another medium such as handouts or brochures.

Finale

End as if you have done well. Do this even if you feel like you've done badly. First, you're probably the worst judge of how you've done, and second, if you finish well you'll certainly fool some of the people into thinking it was all pretty good. And anyway a good finish will get you some applause - and you deserve it!

Working your audience

Converse

Have a conversation with your audience. They may not actually say anything, but make them feel consulted, questioned, challenged, argued with; then they will stay awake and attentive. Your job as a presenter is to stimulate and communicate with your audience into wanting to get the information you have, not just to present that information at them.

Interact

Engage with your present audience, not the one you have prepared for. Look for reactions to your ideas and respond to their signals. If the light bulbs are not going on find another way to say it. Monitor their reactions; it's the only way you'll know how you're doing and what you should do next. If you don't interact you might as well send a video recording of your presentation. It's why you came.

Show conviction

Give an expressive presentation and an enthusiastic presentation and your audience will respond, which is what you want. At the very bottom line disagreement is preferable to being ignored. Use your excitement, pace yourself to give an exciting presentation, use something you know you feel strongly about to build up to an important point or as a springboard to another idea.

Get some perspective

The odds are that someone in the audience will not like you or may disagree with you. There will probably be someone else out there for whom you can do no wrong. As a rule of thumb, the majority of most audiences want to like you and what you have to say - they want you to be good. They didn't come hoping to be bored or irritated by your presentation.

Dealing with presentation nervousness

Be nervous

A certain amount of nervousness is vital for a good presentation. You need the extra energy to communicate: What you feel when you stand up in front of people is the urge to either run away or fight. If you endeavour to stifle those feelings you will be inhibited, restricted, artificial and wooden. The added adrenaline will keep your faculties sharp and ready to engage with your audience.

Breathe

Extra adrenaline, however, can result in shallow upper chest breathing and tension. Taking a slow, deep breath, breathing fully out and then in again, will relax you. Strangely having something to pick up and put down tends to release your breathing.

Get something else to do

It may seem an odd idea, but our bodies seem to feel better when they have some sort of displacement activity to occupy them. It's the reason people hold pens and fiddle with things. A limited amount of this sort of activity will not be too obtrusive and can make you feel a lot more secure.

Hold on to something

When you start you are at your most insecure. Avoid all the well-meant advice about what you are and are not allowed to do. Until you feel settled do anything you can find to make yourself feel secure. This includes holding on to a lectern. Even just standing next to something solid will make you feel less wobbly.

Go slow

The breathing tip above will help you to slow down your presentation. Go more slowly than you think necessary to avoid gabbling. Your audience need the time to assimilate and interpret what you are saying. It's a fact that when adrenaline is flowing your sense of time is distorted and what seems OK to you may look like fast forward to your audience.

Presentation Style

Be yourself

Use any personal gestures or vocal inflections to your advantage. It's very hard to change the way you express yourself. More effective presentations are ones where you actual put the energy into the presentation (this is a message you will hear again). Similarly, do not try to be anyone else or copy another presenter's style.

Wave

Be more expressive rather than less. These days 'good communicators' are more and more frequently seen on TV and held up as models. You giving a presentation is not TV. This is you communicating live. Gestures help understanding and convey your enthusiasm for the topic.

Be Dynamic

This is not a flippant comment. We all tend to pay more attention to things that change. If you can vary the tone, volume and speed of your delivery you will hold your audiences attention for longer.

Presentation Skills Tips

HOW TO PRESENT WELL

This is a summary of presentation skills hints and tips for managers and others. For best effect they should be used in conjunction with a good quality presentation or public speaking training course.

PREPARATION

Practise

ractise on a colleague or friend. Think about who your audience is and what you want them to get out of an effective presentation. Think about content and style. If you video yourself get someone else to evaluate your performance; you will find it very difficult to be objective about yourself. Prepare, prepare, prepare.

Reconnoitre

Go into the presentation room before the event; practise any moves you may have to make, e.g. getting up from your chair to the podium. Errors in the first 20 seconds can be very disorientating.

Avoid Blue Peter syndrome

Try not to over prepare. Don't rehearse the whole thing right through too often. Your time is better spent going over your opening and closing paragraphs. Rehearse your beginning and your finish. Pick a few choice bits to learn by heart.

Technical support

Test the equipment before the presentation; get familiar with it before you start. PowerPoint and OHPs often seem as though they're out to get you, so make sure you're in charge not them.

Visual aids

Use visuals to give a big picture quickly. Show them graphics, pictures, cartoons bar charts etc; you can then use words to elaborate. Slides with words on are of limited value. If you seem to have a lot you may find you are showing your audience your speaker notes!